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CAST Sustainability Series Webinar: Is There An ROI On Being Environmentally Certified?

Green Key. LEED. Green Globe. What’s the bottom line impact on being certified? Does it go beyond goodwill? Does it translate into better efficiencies and new business? Is the cost worth the benefit? Learn about the various certification options in the market, and whether certification is right for your hotel. Learn how your guests can enjoy the benefits of green living while they are on your property, and how your hotel can play a role in educating guests to be more sustainable once they return home.

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Click on the links below to download the video recording of the webinar or
the PowerPoint presentation.

Learning Objectives:

  • What are the benefits of being environmentally certified?
  • Does it go beyond goodwill?
  • Will it improve business and is it worth the cost?


Denaye Hinds, Director of Sustainability, OBM

OBM International is a leading Caribbean-based architectural and master planning design firm. Focusing on sustainability in the hospitality and tourism sector, Denaye provides support for design, operations and planning. Denaye also serves as the Technical Director for the Caribbean Alliance for Sustainable Tourism (CAST).

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