CHTA Members will have the opportunity to view insights for three markets in the region – Dominican Republic, Jamaica, and Puerto Rico. From the moment a visitor types a destination into a search bar, to when they post a tweet during their trip, Mastercard’s Tourism Insights identify trends incorporating publicly available search engine trends and aggregated purchase trends.
CHTA Members can leverage this access to relevant, smart data and tourism insights to reach their “ideal” tourist, increase efficiency, and optimize their marketing investments to maximize return on investment.
*To access all detailed 2019 & 2020 Accommodations, Behavior, Competitor Comparison, Flights, and Spend Reports, please log into your secured CHTA Membership profile and locate them under Resources. If you are not a CHTA Member and would like to obtain access to these reports, please click here for membership information.
For a sneak-peak look into the Exclusive CHTA Member Reports – below please find our sample “teaser” reports from the 2019/2020 insights available only to members: Accommodations, Behavior, Competitor Comparison, Flights, and Spend Reports.
Dominican Republic: (Coming Soon)
Please note, the partnership is currently providing insights based on three markets in the region – Dominican Republic, Jamaica, and Puerto Rico. This is a pilot program for these destinations. Destinations and organizations interested in exploring this data set opportunity, please contact John Munoz at email@example.com and Estefany Galan at firstname.lastname@example.org. For more information on the platform that provides the data:
If you have any questions regarding the analytics presented on the CHTA Member Reports, please contact Alexis at email@example.com.