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Mission & Leadership
CHTA’S VISION & VALUES
Mission Statement
To distinguish CHTA as one of the world’s leading associations representing tourism interests. Always fostering business growth, and promoting a sustainable and prosperous industry to national hotel and tourism associations and their members.

Our main customers are our members and national hotel and tourism associations, who represent private sector tourism interests, including accommodations and related industries, both locally and globally. Meeting and exceeding their needs and expectations is our top priority. We aim to make the Caribbean region the most desirable place in the world to travel, live and work.
Our Core Values
CHTA´s core values serve as a moral and operational grounding, guiding our interactions internally, with national hotel associations and members, as well as with external stakeholders.
Consistently provide clear, intentional and effective communications and feedback.
Encourage and invite participation and leadership by members and stakeholders in the activities of the organization.
Information, ideas, resources and best and worst practices.
Adhere to the highest standards of behavior.
Believe in what we do and unwavering in our commitment to CHTA’s vision and mission.
Provide forums, venues and opportunities for staff, partners and members to take the initiative to direct, guide, motivate and deliver.
Committed to excelling in all that we do.
Responding to an ever-changing environment.
Embrace new ideas and solutions.
To bring joy into the engagement process.
Constructively advance game-changing ideas and solutions.
CHTA’s Principles
CHTA has seven key objectives that guide our relationship with Internal and External stakeholders:
Advocacy & Representation
Serve as a first step resource to tourism enterprises in the area of information and education for sustainable tourism
Marketing & Business Development
Provide tangible results to tourism enterprises through sustainability training and education. Assist with certification guidance and information
Developing our People
Develop synergies and strategic partnerships with sustainable tourism efforts to ensure a cohesive solution to sustainability within the region.
Safeguarding & Enhancing our Environment
Serve as a first step resource to tourism enterprises in the area of information and education for sustainable tourism
Data & Intelligence
Provide tangible results to tourism enterprises through sustainability training and education. Assist with certification guidance and information
Providing Value & Service to our Members
Develop synergies and strategic partnerships with sustainable tourism efforts to ensure a cohesive solution to sustainability within the region.
Operating a Fiscally Responsible and Future-Oriented Organization
LEARN ABOUT US
CHTA's Leadership and Team
Anguilla | Janine Edwards
Antigua | Craig Marshall, Patrice Simon
Aruba | Tisa LaSorte, Edgar Roelofs, Ewald Biemans, Richard Roy
Bahamas | Jackson Weech, Robert Sands, Dean Spychalla, Jermaine Wright
Barbados | Patricia Affonso-Dass, Renee Coppin, Ryan Forde, Javon Griffith
Belize | Reynaldo Antonio Malik Bermuda | Clarence Hofheins, Stephen Todd
Bonaire | Veroesjka de Windt
British Virgin Islands | Sharon Flax Brutus
Cayman Islands | Jay Ehrhart
Dominica | Gregor Nassief
Grenada | Kendra Hopkin
Guadeloupe | Daniel Arnoux
Jamaica | Kyle Mais, Nicola Madden-Greig, Clifton Reader, Robin Russell
Puerto Rico | John Dennis-Brull, Clarisa Jimenez, Joaquin Bolivar, Miguel Vega
St. Lucia | Paul Collymore, Sanovnik Destang
Sint Maarten | Wyb Meijer
St. Martin | Alexandra Chirlias
St. Vincent and the Grenadines | Kim Halbich
Suriname | Karuna Kartaram
Tobago | Lana Drysdale
Trinidad | Vacant Vacant
Turks & Caicos | Stacy Cox, Karen Whitt
US Virgin Islands | Joel Kling
Directors for Allied Members | Bill Clegg
Directors for Allied Members | James Hepple
Directors for Caribbean Tourism Organization | Dona Regis-Prosper
Directors for Caribbean Tourism Organization | Hon. Kenneth Bryan
Directors for CSHAE | Lisa Hamilton
Directors for CSHAE | Noorani Azeez
Directors for CSHAE | Patrice Simon
Honorary Director | John Bell
Honorary Director | Jag Mehta
Honorary Director | Alec Sanguinetti
Advocacy:
Nicola Madden-Greig, Courtleigh Hospitality Group Jamaica
Finance:
Clifton Reader, Moon Palace Ocho Rios, Jamaica
Marketing:
TBA
People Development:
Paul Collymore, The Landings, St. Lucia
Technology Task Force:
Sanovnik Destang, Bay Gardens Resorts, St. Lucia
Membership:
Bill Clegg, Best Western International Allied
Caribbean Hotel & Tourism Association Educational Foundation:
Karolin Troubetzkoy, Anse Chastanet & Jade Mountain | St. Lucia
Caribbean Alliance for Sustainable Tourism:
Kyle Mais, Jamaica Inn Hotel | Jamaica
Caribbean Travel Marketplace:
Nicola Madden-Greig, OD, Courtleigh Hospitality Group, Jamaica