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CHTA Member
Benefits Overview
Protecting Your Business
Providing practical tools, trainings and guidance on matters that have a direct impact to your business performance and operations.
Hallmark Events
Caribbean Travel Marketplace, Caribbean Travel Forum, CHIEF, Taste of the Caribbean
Advocacy
Representing hospitality and tourism interests to governments, policy makers and industry partners to ensure fair treatment.
PR & Marketing
Ongoing messaging to the trade and consumer media about the Caribbean’s readiness and diverse offerings while promoting the region.
Engagement
CHTA fosters collaboration through events, directories, and online/offline gatherings. Share best practices and learn from industry peers in your region.
Cost-Saving Benefits
Save money with CHTA's exclusive membership special offers and discounts from our accommodation and allied members.
HOTEL OVERVIEW
Overview & Fees
At CHTA, we recognize that managing a hotel, villa, or condo/timeshare property entails far more than ensuring guests enjoy a comfortable stay. Our association focuses on the behind-the-scenes aspects that enhance operational efficiency, cost-effectiveness, and profitability for your establishment. By joining CHTA, members gain privileged access to industry players and resources, fostering a network of like-minded executives.

While we encourage general managers or property owners to be the primary contacts, our benefits extend across various departments, including marketing, human resources, sales, food & beverage, and more. Primary members can nominate internal associates to receive full membership benefits, ensuring comprehensive access to our events, educational resources, and communications, all for one price.
Strengthening & Protecting Your Business
• Comprehensive Industry Health Safety Guidelines and Checklists – reviewed and endorsed by the Caribbean Public Health Agency (CARPHA) and World Travel & Tourism Council (WTTC)
• Access to marketing tools recognizing your Health Safety Commitment and building added guest confidence: CARPHA’s
• Caribbean Travellers Health Assurance Stamp, WTTC Safe Travels Stamp, and CHTA’s Exclusive Website Listings
• Traveler Insurance Protection Plan – regain traveler’s confidence by protecting their investment and your revenue
• Regional Guidelines on Cancellation Policies – general guidance on adapting your cancellation policies to provide assurances to travelers
• Utilizing Online Health Safety Monitoring Tools, such as the confidential online Tourism Health Information System (THiS)
• Building a quality workforce – supporting education, training and credentialing programs via scholarships from CHTA’s Education Foundation (CHTAEF)

Hallmark Events - Helping to Grow your Business
• Caribbean Travel Marketplace – top regional deal-making and networking event for buyers (tour operators and travel advisors) and suppliers (destinations, accommodations, transportation providers, attractions, DMCs)
• CHTA Live: The Resilience Series webinar trainings providing timely data and analysis from the industry’s leading resources to help guide your planning, decision-making, and business continuity planning
• Tourism Health Safety Training Series to provide training for critical points on the continuum of the traveler’s experience at the destination.
• Caribbean Hospitality Industry Exchange Forum (CHIEF) – through engaging sessions and networking opportunities, CHIEF connects members with ideas, information and best practices aimed at helping members make and save money. Taste of the Caribbean – Culinary Development: since its inception over 2,000 chefs have participated in training and culinary competitions provided through this annual event.

Advocacy - Giving You Voice and Representation
• Representing you on issues and policy directions to advance industry views and value of tourism
• Helping to Speed Up Tour Operator Reimbursements and Payments
• Keeping the media, travel partners and consumers informed with up-to-the-minute regional Travel Requirements and hotel opening dates
• Recommending Health Safety Protocols to Caribbean Heads of Government
• Working with Partner Organizations like the WTTC, CTO, IATA, the IDB to provide input and gain insights
• Conducting Regular Briefings with National Hotel and Tourism Association Leaders to Share Best Practices
• Opportunity to Shape the CHTA Agenda – Through surveys, committees, events and membership meetings

Public Relations & Marketing - Sharing Our Story, Your Story with the World Through…
• Non-Stop Coverage Reaching Millions in Global Consumer Media
• Continuous Interviews and Press Releases in Trade Media
• Ongoing Updates and Webinars to Travel Industry Partners and Travel Agents
• Caribbean Tourism Fireworks – Destination Press Conferences
• Showcasing your destination, property and tourism service to consumers on com and related social media platforms

Engagement - Connecting You with the Caribbean Hospitality Industry
• Members-Only Online Directory: listings facilitating referrals and giving you access to Caribbean hospitality professionals and decision makers
• CHTA Roundtable discussions provide an opportunity for different peer groups to join together and share in candid dialog regarding their challenges, successes, and best practices that they can share with others in similar roles Caribbean Tourism Job Bank – the only Caribbean hospitality specific career center finding talent within the industry in the region. Job postings are free for members
• CHTA’s social media platforms – Facebook, LinkedIn, Twitter, and Instagram

The Knowledge Center - Imparting Intelligence and Data to Help You Make Informed Decisions On…
• Market Trends
• Airlift Performance and Development
• Consumer Search and Booking Patterns
• Consumer Insights and Sentiments
• Hotel and Hotel Investment Performance
• Sustainability – connecting members to resources and training through the Caribbean Alliance for Sustainable Tourism (CAST), a CHTA initiative
• Best Practices to Adapt Your Food & Beverage Operations – Limin wid Taste Series

Cost-Saving Member Benefits
• Marketing Opportunities: members are encouraged to extend discounts for their accommodations, products, or services which are featured on our website, social channels and member communications
Recognition and Connectivity
Demonstrating through your membership to destinations, hotels and industry stakeholders your commitment to the continued development and growth of tourism in the Caribbean while further supporting your ability to network, reinforce business relationships and create new ones.

Engagement - Connecting You with the Caribbean Hospitality Industry
Members-Only Online Directory: listings facilitating referrals and giving you access to Caribbean hospitality professionals and decision makers
CHTA Roundtable discussions provide an opportunity for different peer groups to join together and share in candid dialog regarding their challenges, successes, and best practices that they can share with others in similar roles
Caribbean Tourism Job Bank – the only Caribbean hospitality specific career center finding talent within the industry in the region. Job postings are free for members
CHTA’s social media platforms – Facebook, LinkedIn, Twitter, and Instagram

The Knowledge Center - Imparting Intelligence and Data to Support your Business Strategies
Hotel and Hotel Investment Performance
Hospitality Outlook
Market Trends
Airlift Performance and Development
Consumer Search and Booking Patterns
Consumer Insights and Sentiments
Sustainability – connecting members to resources and training through the Caribbean Alliance for Sustainable Tourism (CAST), a CHTA initiative
Best Practices to Adapt Your Food & Beverage Operations – Limin wid Taste Series

Cost-Saving Member Benefits
Marketing Opportunities: members are encouraged to extend discounts for their accommodations, products, or services which are featured on our website, social channels and member communications

Hallmark Events – Helping to Grow your Business
Caribbean Travel Marketplace – top regional deal-making and networking event for buyers (tour operators and travel advisors) and suppliers (destinations, accommodations, transportation providers, attractions, DMCs)
CHTA Live: The Resilience Series webinar trainings providing timely data and analysis from the industry’s leading resources to help guide your planning, decision-making, and business continuity planning
Tourism Health Safety Training Series to provide training for critical points on the continuum of the traveler’s experience at the destination.
Caribbean Hospitality Industry Exchange Forum (CHIEF) – through engaging sessions and networking opportunities, CHIEF connects members with ideas, information and best practices aimed at helping members make and save money.
Taste of the Caribbean – Culinary Development: since its inception over 2,000 chefs have participated in training and culinary competitions provided through this annual event.

Advocacy - Giving You Voice and Representation
Representing you on issues and policy directions to advance industry views and value of tourism
Keeping the media, travel partners and consumers informed with up-to-the-minute regional Travel Requirements and hotel opening dates
Recommending Health Safety Protocols to Caribbean Heads of Government
Working with Partner Organizations like the WTTC, CTO, IATA, the IDB to provide input and gain insights
Conducting Regular Briefings with National Hotel and Tourism Association Leaders to Share Best Practices
Opportunity to Shape the CHTA Agenda – Through surveys, committees, events and membership meetings
Public Relations & Marketing - Sharing Our Story, Your Story with the World Through…
Non-Stop Coverage Reaching Millions in Global Consumer Media
Continuous Interviews and Press Releases in Trade Media
Ongoing Updates and Webinars to Travel Industry Partners and Travel Agents
Caribbean Tourism Fireworks – Destination Press Conferences
Showcasing your destination, property and tourism service to consumers on com and related social media platforms

Strengthening and Protecting your Business
Comprehensive Industry Health Safety Guidelines and Checklists – reviewed and endorsed by the Caribbean Public Health Agency (CARPHA) and World Travel & Tourism Council (WTTC)
Access to marketing tools recognizing your Health Safety Commitment and building added guest confidence: CARPHA’s Caribbean Travellers Health Assurance Stamp, WTTC Safe Travels Stamp, and CHTA’s Exclusive Website Listings
Utilizing Online Health Safety Monitoring Tools, such as the confidential online Tourism Health Information System (THiS)
Building a quality workforce – supporting education, training and credentialing programs via scholarships from CHTA’s Education Foundation (CHTAEF)