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STR: 2016-17 U.S. School Breaks Will Shift Hotel Demand

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CHTA Communications

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STR: 2016-17 U.S. School Breaks Will Shift Hotel Demand

STR’s 2016-17 School Break Report shows two significant school holiday shifts and a wide variance in overall U.S. school calendars.“It is important for hoteliers to understand how even a one- or two-day change in the start or end date of a school break can impact an entire week of demand,” said Chris Klauda, STR’s director of destination research.

“We will see several important shifts this year, such as a more fragmented spring break, and it is critical to identify the specific break patterns of the markets feeding hotel business.” The School Break Report, a forward-looking tool used to plan for vacation hotel demand, includes information for more than 1,000 public school districts and 500 four-year universities in all 50 states and the District of Columbia. For the key findings of the School Break Report, click here.