WTTC Shares Global Megatrends That Are Shaping New Imperatives for Travel & Tourism Industry
[vc_row][vc_column][vc_column_text]As global forces converge to create unprecedented change across all industries, the future of travel and tourism will be shaped by those companies and destinations which provide unique and meaningful experiences, harness the power of networks, provide a personal service to sustainability-minded consumers, and are led by trustworthy and responsible leadership. These are the findings […]
CHTA & 7 PILLARS JOIN FORCES TO PROVIDE NEW BUSINESS SOLUTIONS
7 Pillars Marketing on Demand Portal to Support Member Marketing Strategies MIAMI (May 7, 2019) – The Caribbean Hotel and Tourism Association (CHTA) has announced a new partnership with business solutions provider, The 7 Pillars of Digital Marketing , which is a partner company of Blueliner Marketing. 7 Pillars is a group of professional marketing […]
CARTAGENA TOURISM ASSOCIATION JOINS CHTA AS FIRST NEW DESTINATION IN 15 YEARS
MIAMI (April 16, 2019) – Cartagena, the colonial port city on the Caribbean coast of Colombia, represented by COTELCO Cartagena, joined the Caribbean Hotel and Tourism Association (CHTA) as its 33rd destination and the first commercial association to join the regional association in more than 15 years. COTELCO Cartagena, a chapter of Colombia’s hotel and […]
HOW TO BOOST BUSINESS BY EMBRACING CHANGE, DIVERSITY AND GROWTH
“Unless you try to do something beyond what you have already mastered, you will never grow.” – Ralph Waldo Emerson. Be strategic: Those that adapt to change and uncertainty are better positioned to thrive in tough times. Understanding the issues and industry trends impacting your business and visualizing the growth potential is essential for success […]
HOTEL EXPERIENCES THAT ENGAGE, ENTERTAIN, AND EDUCATE
With wellness travel being one of that fastest growing sectors in tourism and experiential travel being a key driver for the millennial market, STEM@ Hotels has found new programs and product offerings for their hotels that integrate with the local resources to provide unique experiences for guests. Belize Ocean Club, offers guests activities that promote […]
WHAT CAN WE LEARN FROM THE DOMINICAN REPUBLIC’S INCREDIBLE SUCCESS IN TOURISM?
The Caribbean has much to learn from the Dominican Republic’s incredible success in tourism. That’s according to CHTA Director General and CEO Frank Comito, who recently accepted an invitation from tourism icon Frank Rainieri to address a group of local stakeholders on the topic ‘Dominican Tourism in the Caribbean and Global Context’. The CHTA chief […]
Commercial Restoration: Key to Reopening Businesses After Natural or Man-made Disasters
Written by Cotton International, CHTA Member The recent events that have impacted the Caribbean have emphasized the importance of companies being prepared to face damages or losses. Almost a year after the most devastating atmospheric phenomenon recorded in recent history, many businesses are still struggling to return their operations to normalcy, either because of adjustments […]
Why Use Influencer Marketing for Travel and Tourism?
Written by Blueliner Marketing, CHTA Member The digital landscape is brimming with opportunities to get your brand’s best message into the eyes, ears, and collective hearts of every potential consumer with internet access. Wielding the internet as a tool, you can woo new customers with hi-res images of sun-drenched seashores on Instagram, or share beautifully […]
CHTA President Reflects on Progress Since Last Year’s Hurricanes
A year after Hurricanes Irma and Maria, I want to focus on the heroic manner in which the people of the Caribbean handled this terrifying experience. Their amazing resilience showed during and after both hurricanes as they began the challenging task of rebuilding their homes, their communities and their lives. From the ruins of nature’s […]
CHTA ENGAGES ON RECOVERY PLANS AT CLINTON GLOBAL INITIATIVE
MIAMI (August 27, 2018) – The Caribbean Hotel and Tourism Association (CHTA) was out in full force recently for the second formal meeting of the Clinton Global Initiative (CGI) Action Network on Post-Disaster Recovery. As this year’s hurricane season approached its peak months, a number of the Association’s senior officials were among more than 350 […]