As Caribbean hotels look to recover, a growing number are once again benefiting from insights provided by STR, the world’s leading tourism industry barometer on rate, ADR, occupancy and comparative company subset and destination performance.
Join STR and CHTA for a strategy-guiding session as we look at:
Summer, 2021 Industry Performance and How You Measure Up
How the Winter Season is Shaping Up
Benchmarking Against 2019 and Trendline Data Pre-Covid-19
How-Out Events and Strategies Shape Performance
Essential Decision-Making Tools… How Data and Reports Drive Better Decisions
Panelists:
Peter Hopgood, President, Paulson Puerto Rico Hotels
Rico Louw, Regional Sales Manager and Sales Executive for Mexico, STR
Erin Smith, Chief Information Officer, Bermuda Tourism Authority
Karolin Troubetzkoy, Executive Director, Marketing and Operations, Anse Chastanet and Jade Mountain Resorts
Attendees will also learn about STR’s Planned Forward STAR feature and how they can participate in and gain even more valuable planning insights from this new support service.