Did You Jump on the 2017 Social Bandwagons?
Written by BCV From planking to Pokemon Go, trends and fads are constantly evolving. As people change and companies grow, new trends make their way to the forefront, especially in social media where 2017 ushered in a new wave of social media trends. Check out our picks for 2017’s top four social media trends: 1. […]
Waking the Sleeping Giant
Written by Jake Kheel, Grupo Puntacana Foundation While preparing for the panel, “Tourism and Sustainability: Threats, Risks, Opportunities and Challenges” at the recent Conference on Jobs and Inclusive Growth: Partnerships for Sustainable Tourism in Jamaica, I realized one of the biggest threats the tourism industry faces today is the environmental and social cost of our […]
Mark your Calendar for CHTA’s Summer Events
Summer 2018 will bring the Caribbean hospitality and tourism industry back to Miami, for more networking, learning, delicious Caribbean cuisine and lots of fun surprises. The Caribbean Hospitality Industry Exchange Forum (CHIEF) June 22-24, 2018 Hyatt Regency Miami, USA www.chtachief.com CHIEF is the premier educational forum for Caribbean hospitality and tourism professionals. CHIEF is where […]
The Value of an Event Sponsorship
It is a truth universally acknowledged that some marketing tactics are harder to measure than others. Among the most difficult are event sponsorships, which succeed in combining various marketing channels such as press, advertisement, television, radio, signage, logo placement and online reach. Most event sponsorship also includes associated “intangibles”- branded VIP parties, meet-and-greets with industry […]
New Buyers are Coming to #CHTAMarketplace18
The Caribbean’s biggest and longest-running marketing event is around the corner, and everyone is getting ready to do a year’s worth of business in just 3 days. At this year’s Marketplace, get ready to meet 19 buyer companies, 4 of which are Meeting Incentive Convention and Event (MICE) Buyers. These buyers are coming from all […]
NEW CARIBBEAN JOBS BANK AIMS TO MATCH WORKERS WITH OPPORTUNITIES
Priority focus given to six destinations impacted by recent hurricanes MIAMI, Florida (January 10, 2018) – Sparked by the need to assist Caribbean tourism industry workers impacted by last fall’s hurricanes, the Caribbean Hotel and Tourism Association (CHTA) has created a “jobs bank” to match candidates with tourism-related employment opportunities. The jobs bank, which was […]
CARIBBEAN HOTELS REPORTING STRONG HOLIDAY SEASON
MIAMI (December 21, 2017) – Holiday travelers are escaping to the Caribbean, with hotels in most destinations not impacted by this year’s hurricanes reporting occupancies in excess of 90 percent over the holiday season. “More than 70 percent of the Caribbean was not impacted by hurricanes Irma and Maria and travelers are discovering the incredible […]
MAJOR SUPPORT FOR CARIBBEAN TRAVEL MARKETPLACE IN JANUARY
Officials encouraged by registration for key Caribbean business event SAN JUAN, PUERTO RICO (December 18, 2017) – The Caribbean Hotel and Tourism Association (CHTA) reports strong sponsor and delegate interest in the upcoming Caribbean Travel Marketplace to be held at the Puerto Rico Convention Center in San Juan. CHTA’s Director General Frank Comito said major […]
The Importance of a Committed Supply Chain Partnership to Recovery
Written by Cecilia Devenyi, Tropical Shipping A committed supply chain partner is essential to the rebuilding of hotels and other infrastructure on the islands following a natural disaster. When life-sustaining supplies are delivered in the immediate aftermath of a storm, employees, workers and other businesses are able to get up and running; hotels reopen sooner […]
Marketing with Experiential Travel in Mind
Written by Valentines Resort As 2017 draws to a close, it’s clear that Experiential Travel, a form of tourism in which people focus on experiencing a particular place by connecting to its history, people and culture, was a trend that continued to significantly shape the landscape of the travel and hospitality industry. A large segment […]