Post Hurricane Voluntourism Engagement in the Caribbean
Written by Roslyn Parker, Affinity Travel Group While the world watched the events of the recent hurricane season unfold on television and social media, there was a natural inclination to want to help. This is an innate human response to circumstances that are often beyond our control. People want to do something, whether it fits […]
Caribbean Holiday Travel Trends
Written by Expedia With the winter holidays on the horizon, the Expedia group is reporting a large influx of searches and interest for travel to the Caribbean. The region is seeing a large influx of group travel (bookings with 3 or more people) around the Christmas holidays with an increase in searches of more than […]
#CHTAMyCaribbean Photo Challenge Captures Half a Million Impressions
In celebration of Caribbean Tourism Month, CHTA carried out its annual #CHTAMyCaribbean Photo Challenge to promote awareness of the Caribbean’s diversity and limitless travel adventures. Many of you shared your favorite parts of your destinations and properties. As a result, we reach close to half a million impressions on social media (more than double the […]
CHTA Invites you to Participate in The New York Times Travel Show
Don’t miss the opportunity to showcase your property at the New York Times Travel Show, the largest and longest-running trade and consumer trade show in North America. Donate night stays for the silent auction, showcase your hotel in front of thousands of avid travelers, while you help secure a bright future for our industry and […]
Important Dates for Marketplace 2018
At Marketplace 2018 we will be shaking things up, adding a vibrant new look, more buyers and exciting new activities that will strengthen the connectivity between all industry stakeholders. We will also be addressing issues of rebuilding and recovery. “In rolling out a reenergized Caribbean Travel Marketplace, we look forward to showing the world how […]
Transformational Travel: the Next Big Holiday Travel Trend
Gone are the days when a holiday vacation was limited to a trip to grandma’s house or a quick road trip to a nearby town. Travelers in 2017 are worldly. They want to travel farther, experience more, and ultimately be changed by their wanderlust. According to leading luxury travel experts from Virtuoso Travel Week in […]
Social Media: the Next Generation of Disaster Response
Emergency management, once the exclusive domain of official channels, is now turning to social media to reach more people in less time. Due to its broad appeal and ability to quickly disseminate information, social media has become an indispensable and game-changing tool in the face of natural disasters and emergency situations. Social media tools allow […]
Hotel Benchmarking in the Caribbean
Written by STR Hotel benchmarking provides hoteliers with the necessary data to measure and analyze their hotel’s performance against industry competitive sets. That data also helps hoteliers determine where and when property improvements are needed as well as precisely understand market share gains and losses. Data provided through benchmarking allows hoteliers to quickly identify market […]
St. Lucia’s “Together we are Stronger” Gala
The St. Lucia Hotel & Tourism Association is planning a black-tie fundraising Gala with proceeds to go to the islands most affected by the recent hurricanes. It is times like this, that we must come together as One Caribbean to support each other. The event, under the theme “Together we are Stronger” is held in […]
Join CARPHA in the Fight Against Mosquitoes
Two years after the first outbreak of Zika in the Caribbean, the invasion of this mosquito-borne virus has reduced significantly. While health officials have reported a decrease in the number of suspected and confirmed cases, it is important to note that the virus is still present within our communities. In light of this, the Caribbean […]