CaribbeanTravel.com’s New Digital Advertising Program
As we ramp up our regional collaborative marketing strategy, The CHTA and CTO are pleased to announce an exciting new partnership with digital advertising company Destination Travel Network (DTN), a division of Simpleview. DTN brings expertise in digital advertising and has been retained to develop, market and manage a long-awaited digital advertising program on CaribbeanTravel.com. […]
Top 4 Wellness Revenue Drivers of 2017
Written by Stephanie Rest, Caribbean Wellness & Education Caribbean Wellness & Education (WE) began with a passionate mission, to develop wellness and education opportunities in the Caribbean. Since becoming a member of CHTA in 2017, WE has traveled to many of our regions destinations and learned what makes each island unique. WE participated in […]
Creating a Social-Worthy Hotel
Written by OBMI For better or worse, social media has changed the way we travel. The millennial traveller is eager to search the globe for a skyline, sunset, or beautiful hotel pool to make their account shine. In our social media-obsessed world, hotels and resorts are being booked solely based on their visually pleasing aspects. […]
New Travel Insights: Caribbean a Hotspot for Winter Travel
By Sojern In Sojern’s latest Global Travel Insights report, we looked forward to Q4 travel trends to understand how people around the globe are planning their end of the year travel—and offer travel marketers advice for influencing these early planners. Looking forward to the entire quarter, destinations like Cancun, San Juan, and Miami make the […]
AAA Four and Five Diamond Ratings: a Path to Success and Profitability for Your Resort
By Federico Moreno-Nickerson, Apple Leisure Group In the digital age, surveys, ratings systems, and consumer reviews are an inescapable fact of life. For hotel owners and operators – and their guests — there is one rating system, developed before the internet’s inception, that in many ways is more valuable and persuasive than all of the […]
Post Hurricane Voluntourism Engagement in the Caribbean
Written by Roslyn Parker, Affinity Travel Group While the world watched the events of the recent hurricane season unfold on television and social media, there was a natural inclination to want to help. This is an innate human response to circumstances that are often beyond our control. People want to do something, whether it fits […]
Caribbean Holiday Travel Trends
Written by Expedia With the winter holidays on the horizon, the Expedia group is reporting a large influx of searches and interest for travel to the Caribbean. The region is seeing a large influx of group travel (bookings with 3 or more people) around the Christmas holidays with an increase in searches of more than […]
#CHTAMyCaribbean Photo Challenge Captures Half a Million Impressions
In celebration of Caribbean Tourism Month, CHTA carried out its annual #CHTAMyCaribbean Photo Challenge to promote awareness of the Caribbean’s diversity and limitless travel adventures. Many of you shared your favorite parts of your destinations and properties. As a result, we reach close to half a million impressions on social media (more than double the […]
CHTA Invites you to Participate in The New York Times Travel Show
Don’t miss the opportunity to showcase your property at the New York Times Travel Show, the largest and longest-running trade and consumer trade show in North America. Donate night stays for the silent auction, showcase your hotel in front of thousands of avid travelers, while you help secure a bright future for our industry and […]
Important Dates for Marketplace 2018
At Marketplace 2018 we will be shaking things up, adding a vibrant new look, more buyers and exciting new activities that will strengthen the connectivity between all industry stakeholders. We will also be addressing issues of rebuilding and recovery. “In rolling out a reenergized Caribbean Travel Marketplace, we look forward to showing the world how […]